One of the most important #decisions for any #businessowner is what to charge for your product or service. This #AskMeOnMonday video is part 1 of a 3-part #series on #pricing. In this video, I talk about the importance of getting your pricing right from the outset and explain the difference between #cost-based pricing and #value-based pricing.
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2016/2017 has been a challenging year for me, so rather than the usual format for #AskMeOnMonday, this week I wanted to share with you my personal experience, including some lessons learned and home truths I’ve recently faced and how I’m pulling myself out of this #cashflow #funk.
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This week I answer a question from Gina Jaaskelainen of gina.digital and give you my best tips on how to effectively manage staff and how best to communicate with them.
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If work life balance is something you struggle with, especially if you’re a home-based business, then this week’s #AskMeOnMonday is for you. Thanks to Brigitte Zaghloul from MELT Homestyle Cakes & Desserts for the question.
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Welcome back to #AskMeOnMonday. This week we discuss the best way to market your business. Thanks to Catherine Salat from Just Imagine Finance for the question. I run through the different types of marketing channels business can use and tell you the best ones to use if you sell a product versus a service and if your target market is individuals or other businesses.Continue reading